{"id":48742,"date":"2025-01-14T11:09:46","date_gmt":"2025-01-14T16:09:46","guid":{"rendered":"https:\/\/hingemarketing.com\/?p=48742"},"modified":"2025-10-27T09:10:13","modified_gmt":"2025-10-27T13:10:13","slug":"high-growth-study-2025-insights-into-todays-best-performing-firms","status":"publish","type":"post","link":"https:\/\/hingemarketing.com\/blog\/story\/high-growth-study-2025-insights-into-todays-best-performing-firms","title":{"rendered":"High Growth Study 2025: Insights into Today\u2019s Best-Performing Firms"},"content":{"rendered":"<p>We\u2019re excited to announce the release of Hinge\u2019s 2025 High Growth Study\u2014the 10th edition of this landmark publication. We began researching High Growth firms way back in 2008, and in 2016 we published our first study in this series. A lot has changed in a decade!<\/p>\n<p>Most of that change was driven by the maturation of digital tools and techniques that gave firms unprecedented access to new markets and an extraordinary ability to measure marketing performance. Today those technologies continue to evolve, especially AI, which has emerged as a central theme in this year\u2019s study.<\/p>\n<p>For the first time in four years, growth across the professional services industry declined, returning to pre-pandemic levels. The best performing firms, however, maintained their elevated growth rates and continue to significantly outpace the rest of the field. How do they do it, year after year?<\/p>\n<p>Let\u2019s dive in!<\/p>\n<h2>How We Conducted the Study<\/h2>\n<p>This year, 770 firms across 6 core industry groups participated in the study. Our sample represented over $87 billion in combined revenue and almost 440,000 employees. We survey professional services firms of all sizes, and they conduct business on six continents.<\/p>\n<div id=\"attachment_48743\" style=\"width: 310px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-48743\" class=\"wp-image-48743 size-medium\" src=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-300x145.png\" alt=\"\" width=\"300\" height=\"145\" srcset=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-300x145.png 300w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-1024x495.png 1024w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-768x372.png 768w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-1536x743.png 1536w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-1000x484.png 1000w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-189x91.png 189w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-310x150.png 310w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-230x111.png 230w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-281x136.png 281w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-155x75.png 155w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-500x242.png 500w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-60x29.png 60w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-1500x726.png 1500w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition-490x237.png 490w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/Composition.png 1848w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><p id=\"caption-attachment-48743\" class=\"wp-caption-text\"><strong>Figure 1. <\/strong> Composition of Sample by Industry<\/p><\/div>\n<p>During our data analysis, we grouped the participating firms into three categories:<\/p>\n<ul>\n<li>High Growth\u2014Firms that achieve at least 20% compound annual growth over a three-year evaluation period<\/li>\n<li>No Growth\u2014Those that experienced zero or negative growth<\/li>\n<li>Average Growth\u2014The rest of the sample.<\/li>\n<\/ul>\n<p>Occasionally, we look at a group called Low Growth. This group includes both Average Growth and No Growth firms.<\/p>\n<div class=\"cta-link\">\n<p><a href=\"https:\/\/hingemarketing.az1.qualtrics.com\/jfe\/form\/SV_8nSIUoBbdp2gjJk?Collector=PSMT\" target=\"_blank\" rel=\"noopener\">Do you want to see yourself in this data?<br \/>\nParticipate in the 2026 High Growth Study now.<\/a><\/p>\n<\/div>\n<h2>Five Features of High Growth Firms<\/h2>\n<p>At the heart of this study are the High Growth firms. We examine them to understand what they do differently so that ordinary firms can adopt their strategies and habits. Below are five key takeaways from this year\u2019s study. To see all the findings, you can <strong><a href=\"https:\/\/hingemarketing.com\/library\/article\/high-growth-study-2025-executive-summary\" target=\"_blank\" rel=\"noopener\">download the full executive summary for free<\/a>.<\/strong><\/p>\n<p>As you can see in Figures 2 and 3 below, these firms grow 4X faster and are up to 30% more profitable than their lower performing counterparts. Interestingly, all three growth categories experienced higher levels of profitability compared to the previous year, with the No Growth firms increasing the most (from 14.5% to 20.9%).<\/p>\n<div id=\"attachment_48745\" style=\"width: 461px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-48745\" class=\"wp-image-48745 \" src=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-1024x603.png\" alt=\"\" width=\"451\" height=\"265\" srcset=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-1024x603.png 1024w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-300x177.png 300w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-768x452.png 768w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-1536x904.png 1536w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-1000x588.png 1000w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-189x111.png 189w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-310x182.png 310w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-230x135.png 230w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-231x136.png 231w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-127x75.png 127w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-500x294.png 500w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-60x35.png 60w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-1500x883.png 1500w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability-490x288.png 490w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/growth-profitability.png 1628w\" sizes=\"auto, (max-width: 451px) 100vw, 451px\" \/><p id=\"caption-attachment-48745\" class=\"wp-caption-text\"><strong>Figure 2. <\/strong>Growth Rate and Profitability by Growth Category<\/p><\/div>\n<h4>1. They Prioritize Content and Differentiation<\/h4>\n<p>The top three items on this list are the same as last year. Producing <a href=\"https:\/\/hingemarketing.com\/blog\/story\/digital-content-strategy-for-todays-professional-services-firm\" target=\"_blank\" rel=\"noopener\">high-value educational content<\/a> was High Growth firms\u2019 highest priority. That makes sense, as it is perhaps the best way to expose your expertise to new audiences (primarily through written and video content) and establish trust over time. This priority goes hand in hand with the fourth and fifth priorities: developing thought leaders and reaching out to find new opportunities to speak, write and podcast.<\/p>\n<p>Top-performing firms are also concerned about <a href=\"https:\/\/hingemarketing.com\/blog\/story\/brand-differentiation-essential-for-professional-services-firms-to-succeed\" target=\"_blank\" rel=\"noopener\">differentiating their firms<\/a>. There are <a href=\"https:\/\/hingemarketing.com\/blog\/story\/find-your-differentiator-21-ways-to-gain-a-competitive-advantage-for-your-f\" target=\"_blank\" rel=\"noopener\">many ways<\/a> to differentiate a firm, from specialization to unique business model to telling a powerful story. When you have a differentiated firm, buyers are more likely to notice and remember you. And if your point of differentiation is particularly relevant to their business challenge, you may have a significant advantage over competitors in getting selected.<\/p>\n<p>Social media marketing falls in the third position. For most firms, this takes place on LinkedIn, the premier social networking platform for professionals. Social media marketing can include publishing and promoting content, networking and sharing expertise, and advertising.<\/p>\n<p>Compare your own firm\u2019s priorities for this year to those of the High Growth firms. Are you missing any opportunities to build your visibility and reputation?<\/p>\n<div id=\"attachment_48746\" style=\"width: 466px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-48746\" class=\"wp-image-48746 \" src=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-priorities-1024x527.png\" alt=\"\" width=\"456\" height=\"235\" srcset=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-priorities-1024x527.png 1024w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-priorities-300x154.png 300w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-priorities-768x395.png 768w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-priorities-1000x515.png 1000w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-priorities-189x97.png 189w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-priorities-310x160.png 310w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-priorities-230x118.png 230w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-priorities-264x136.png 264w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-priorities-146x75.png 146w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-priorities-500x257.png 500w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-priorities-60x31.png 60w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-priorities-490x252.png 490w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-priorities.png 1220w\" sizes=\"auto, (max-width: 456px) 100vw, 456px\" \/><p id=\"caption-attachment-48746\" class=\"wp-caption-text\"><strong>Figure 3. <\/strong> Top Marketing Priorities in 2025<\/p><\/div>\n<h4>2. They Spend More on Marketing<\/h4>\n<p>There once was a time when High Growth firms spent less on marketing, but that trend has reversed. We know that these organizations have a strong interest in building a sophisticated tech stack. And that commitment likely has raised their marketing budgets. We also know that they tend to have more personnel devoted to marketing. While the budget number does not include salaries, more people means more activities, which require more money. Clearly the investment is worth it. Their 2X investment yields more than 4X the growth.<\/p>\n<div id=\"attachment_48747\" style=\"width: 525px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-48747\" class=\"wp-image-48747 \" src=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-spend-1024x261.png\" alt=\"\" width=\"515\" height=\"131\" srcset=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-spend-1024x261.png 1024w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-spend-300x77.png 300w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-spend-768x196.png 768w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-spend-1000x255.png 1000w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-spend-189x48.png 189w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-spend-310x79.png 310w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-spend-230x59.png 230w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-spend-533x136.png 533w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-spend-175x45.png 175w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-spend-500x128.png 500w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-spend-60x15.png 60w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-spend-490x125.png 490w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/marketing-spend.png 1442w\" sizes=\"auto, (max-width: 515px) 100vw, 515px\" \/><p id=\"caption-attachment-48747\" class=\"wp-caption-text\"><strong> Figure 4. <\/strong> Marketing Budget as a Percentage of Revenue*<\/p><\/div>\n<div class=\"cta-link\">\n<p><a href=\"https:\/\/hingemarketing.az1.qualtrics.com\/jfe\/form\/SV_8nSIUoBbdp2gjJk?Collector=PSMT\" target=\"_blank\" rel=\"noopener\">The 2026 High Growth Study covers these topics and more. Complete your survey here.<\/a><\/p>\n<\/div>\n<h4>3. They Have a Strong Interest in AI<\/h4>\n<p>What do High Growth firms want to learn more about this year? You can think of this question as a proxy for where these firms may be headed in the future. Artificial intelligence is the story of the year\u2014and perhaps the decade to come\u2014so it is no surprise that it tops the list. AI also happens to be these firms\u2019 top business challenge. In this context, AI is much more than ChatGPT, Copilot or Gemini. Firms are looking for ways artificial intelligence can help them deliver services more efficiently, uncover deeper insights and create unprecedented value for their clients.<\/p>\n<p>These top-performing firms also want to find new ways to provide a superior experience for their clients. After all, happy clients are long-term, high-value clients. In addition, they are exploring new opportunities to create content and develop their <a href=\"https:\/\/hingemarketing.com\/blog\/story\/the-visible-expert-how-ordinary-professionals-become-thought-leaders\" target=\"_blank\" rel=\"noopener\">Visible Expertise<\/a>. And as the marketplace evolves, strategy has to change with it. High Growth firms are looking into the offing to find the next advantage. Finally, they look to the latest advances in technology to create a competitive advantage.<\/p>\n<div id=\"attachment_48749\" style=\"width: 398px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-48749\" class=\"wp-image-48749 \" src=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/topics-to-learn-about-1024x650.png\" alt=\"\" width=\"388\" height=\"246\" srcset=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/topics-to-learn-about-1024x650.png 1024w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/topics-to-learn-about-300x191.png 300w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/topics-to-learn-about-768x488.png 768w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/topics-to-learn-about-1000x635.png 1000w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/topics-to-learn-about-189x120.png 189w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/topics-to-learn-about-310x197.png 310w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/topics-to-learn-about-230x146.png 230w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/topics-to-learn-about-214x136.png 214w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/topics-to-learn-about-118x75.png 118w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/topics-to-learn-about-500x318.png 500w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/topics-to-learn-about-60x38.png 60w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/topics-to-learn-about-490x311.png 490w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/topics-to-learn-about.png 1058w\" sizes=\"auto, (max-width: 388px) 100vw, 388px\" \/><p id=\"caption-attachment-48749\" class=\"wp-caption-text\"><strong>Figure 5. <\/strong>Topics to Learn More About in 2025<\/p><\/div>\n<h4>4. They Outsource Specialized Marketing Skills<\/h4>\n<p>Outsourcing is an important way firms like yours can access specialized talent and technology, while keeping costs under control. While most firms outsource at least some of their marketing activities, High Growth firms do it more aggressively. They know that outsourcing specialized expertise makes sense in many situations. They can access better talent for far less than bringing the talent in-house. Review the list below to see the skills they outsource most often. Then compare it to the marketing skills you outsource. Are there any you might be better off handing off to a pro?<\/p>\n<div id=\"attachment_48748\" style=\"width: 630px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-48748\" class=\"wp-image-48748 \" src=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-1024x627.png\" alt=\"\" width=\"620\" height=\"379\" srcset=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-1024x627.png 1024w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-300x184.png 300w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-768x470.png 768w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-1536x940.png 1536w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-1000x612.png 1000w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-189x116.png 189w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-310x190.png 310w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-230x141.png 230w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-222x136.png 222w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-123x75.png 123w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-500x306.png 500w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-60x37.png 60w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-1500x918.png 1500w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing-490x300.png 490w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/outsourced-marketing.png 1578w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><p id=\"caption-attachment-48748\" class=\"wp-caption-text\"><strong>Figure 6. <\/strong> Top Outsourced Marketing Skills<\/p><\/div>\n<h4>5. They Are More Digitally Mature<\/h4>\n<p>The scale below consists of five levels, with the least sophisticated at the top and the most advanced at the bottom (you can read what each one signifies in the executive summary report).<\/p>\n<p>No Growth firms have made significant progress in their digital maturity since we last asked about it two years ago. The High Growth cohort, on the other hand, has made just modest gains. There is one exception, however. At the highest level, which we call \u201cIntelligent,\u201d these high performers have increased 150%, compared with a 20% increase for the No Growth group.<\/p>\n<p>As AI and automation become more powerful\u2014and bigger factors in firms\u2019 success\u2014advanced digital maturity is likely to be a huge competitive advantage. This is particularly likely in industries such as accounting and legal where many routine tasks are likely to be entirely automated in the future. Where do you stand on the digital maturity scale?<\/p>\n<p>&nbsp;<\/p>\n<div id=\"attachment_48744\" style=\"width: 500px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-48744\" class=\"wp-image-48744 \" src=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/digital-maturity-1024x663.png\" alt=\"\" width=\"490\" height=\"317\" srcset=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/digital-maturity-1024x663.png 1024w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/digital-maturity-300x194.png 300w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/digital-maturity-768x497.png 768w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/digital-maturity-1000x647.png 1000w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/digital-maturity-189x122.png 189w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/digital-maturity-310x201.png 310w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/digital-maturity-230x149.png 230w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/digital-maturity-210x136.png 210w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/digital-maturity-116x75.png 116w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/digital-maturity-500x324.png 500w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/digital-maturity-60x39.png 60w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/digital-maturity-490x317.png 490w, https:\/\/hingemarketing.com\/wp-content\/uploads\/2025\/01\/digital-maturity.png 1360w\" sizes=\"auto, (max-width: 490px) 100vw, 490px\" \/><p id=\"caption-attachment-48744\" class=\"wp-caption-text\"><strong>Figure 7.<\/strong> Level of Digital Maturity<\/p><\/div>\n<div class=\"cta-link\">\n<p><a href=\"https:\/\/hingemarketing.az1.qualtrics.com\/jfe\/form\/SV_8nSIUoBbdp2gjJk?Collector=PSMT\" target=\"_blank\" rel=\"noopener\">Complete the 2026 High Growth Study survey to receive a full industry report of your choice for FREE.<\/a><\/p>\n<\/div>\n<h2>What\u2019s <em>Your<\/em> Strategy to Thrive in a Changing World?<\/h2>\n<p>If there\u2019s one thing you can count on in business it is this: Nothing stays the same for long. Your buyers are changing. Technology is changing. The services you deliver are changing. It takes a great deal of foresight and insight to win at this game.<\/p>\n<p>Fortunately, High Growth professional services firms have already blazed a trail for firms like yours. They have learned what works and what is a waste of time in an age of unpredictability and rapid change. So what can you do? Compare the habits of High Growth firms in this post with your own marketing program. Where are you in alignment and where are you off the rails? What adjustments can you make to emulate these high performers? There is a blueprint here to achieve sustained business success\u2014if you choose to follow it.<\/p>\n<p>And don\u2019t forget to <a href=\"https:\/\/hingemarketing.com\/library\/article\/high-growth-study-2025-executive-summary\" target=\"_blank\" rel=\"noopener\"><strong>download the full executive summary<\/strong><\/a> (it\u2019s free!). It contains many other ideas to inspire your own marketing program. What changes will you make to propel your business forward?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re excited to announce the release of Hinge\u2019s 2025 High Growth Study\u2014the 10th edition of this landmark publication. We began researching High Growth firms way back in 2008, and in 2016 we published our first study in this series. A lot has changed in a decade! Most of that change was driven by the maturation&#8230;<\/p>\n","protected":false},"author":86,"featured_media":48617,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[1],"tags":[389,397],"class_list":["post-48742","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-high_growth","tag-research"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>High Growth Study 2025: Insights into Today\u2019s Best-Performing Firms - Hinge Marketing<\/title>\n<meta name=\"description\" content=\"Read key findings from the 2025 High Growth Study to learn how today&#039;s best-performing professional services firms win despite uncertainty.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hingemarketing.com\/blog\/story\/high-growth-study-2025-insights-into-todays-best-performing-firms\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"High Growth Study 2025: Insights into Today\u2019s Best-Performing Firms - Hinge Marketing\" \/>\n<meta property=\"og:description\" content=\"Read key findings from the 2025 High Growth Study to learn how today&#039;s best-performing professional services firms win despite uncertainty.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hingemarketing.com\/blog\/story\/high-growth-study-2025-insights-into-todays-best-performing-firms\" \/>\n<meta property=\"og:site_name\" content=\"Hinge Marketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/hingemarketing\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-14T16:09:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-27T13:10:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hingemarketing.com\/wp-content\/uploads\/2024\/08\/HGS-2025-blog-image-ExSumm.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Elizabeth Harr\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@HingeMarketing\" \/>\n<meta name=\"twitter:site\" content=\"@HingeMarketing\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Elizabeth Harr\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/hingemarketing.com\\\/blog\\\/story\\\/high-growth-study-2025-insights-into-todays-best-performing-firms#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hingemarketing.com\\\/blog\\\/story\\\/high-growth-study-2025-insights-into-todays-best-performing-firms\"},\"author\":{\"name\":\"Elizabeth Harr\",\"@id\":\"https:\\\/\\\/hingemarketing.com\\\/#\\\/schema\\\/person\\\/78b91276289e3fd48cb50a0899086265\"},\"headline\":\"High Growth Study 2025: Insights into Today\u2019s Best-Performing Firms\",\"datePublished\":\"2025-01-14T16:09:46+00:00\",\"dateModified\":\"2025-10-27T13:10:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/hingemarketing.com\\\/blog\\\/story\\\/high-growth-study-2025-insights-into-todays-best-performing-firms\"},\"wordCount\":1440,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/hingemarketing.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/hingemarketing.com\\\/blog\\\/story\\\/high-growth-study-2025-insights-into-todays-best-performing-firms#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/hingemarketing.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/HGS-2025-blog-image-ExSumm.jpg\",\"keywords\":[\"High Growth\",\"Research\"],\"articleSection\":[\"Any Industry\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/hingemarketing.com\\\/blog\\\/story\\\/high-growth-study-2025-insights-into-todays-best-performing-firms#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/hingemarketing.com\\\/blog\\\/story\\\/high-growth-study-2025-insights-into-todays-best-performing-firms\",\"url\":\"https:\\\/\\\/hingemarketing.com\\\/blog\\\/story\\\/high-growth-study-2025-insights-into-todays-best-performing-firms\",\"name\":\"High Growth Study 2025: Insights into Today\u2019s Best-Performing Firms - 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